Beauty Industry

Global Market for Baby Personal Care Will Grow To $83 Billion By 2022

Persistence Market Research reveals findings in a recent study.

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By: Marie Redding

Senior Editor


The global market for baby personal care products is expected to grow — and is estimated to be valued at more than $83 billion by 2022, according to this report by Persistence Market Research.

Key findings from the report project that the demand for baby personal care products will witness a CAGR of 5.8% through 2022, surpassing US$ 83 Bn in revenues.

Report Highlights 

  • Skin care products will remain in great demand through 2022, procuring more than one-fourth share on global baby personal care revenues

  • While modern trade outlets will be the largest sales channel for baby personal care products, online retailers are pegged to record rampant sales growth

  • On the basis of pricing, mass baby care products will gain ground among parents; demand will be stronger in the middle-class demographic which is looking to buy quality baby personal care products at low prices.
The report also profiles the leading companies manufacturing baby personal care products, which include: Kimberly-Clark Corporation, Johnson & Johnson, Procter & Gamble Co., Unilever, Burt’s Bees, Avon Products, Beiersdorf, and L’Oreal. 

Photo: Johnson & Johnson’s Baby MIlk soap; Burt’s Bees Baby Bee products.
 


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